One of the best to-do list apps is now part of Microsoft. The reported price is anywhere between $100 million and $200 million for 6Wunderkinder GmbH, the company behind Wunderlist. The Wall Street Journal first reported the deal and said the Germany-based 6Wunderkinder will stay in Germany and report to Microsoft headquarters in Redmond, Washington.
Microsoft has been busy strengthening its mobile portfolio. In December, Microsoft acquired email app Acompli.
In February, Microsoft acquired Sunrise, a calendar app. Rajesh Jha, corporate VP of Outlook and Office 365, talked about why Microsoft acquired Sunrise. “Our goal is to better help people manage and make the most of their time in a mobile-first, cloud-first world,” Jha said. “Our goal is to create more meaningful, beautiful experiences in mobile email and calendaring across all platforms.”
The purchase of 6Wunderkinder and their Wunderlist app furthers this goal.
Yesterday’s news comes just two weeks after Wunderlist announced its integration with Sunrise.
What does this deal mean?
Assuming the deal closes, Microsoft has now acquired apps in email, calendar and to-do list categories. These acquisitions are a necessary step for any large tech company. We live in a world that is increasingly mobile.
Whether it’s watching Netflix or surfing Reddit – our phones are becoming (or have already become) our main device. Microsoft wants to make sure it has a presence in every possible mobile category.
What does the Microsoft purchase mean for you? Probably not much. Just because Microsoft bought 6Wunderkinder doesn’t mean Wunderlist will only get updates on Windows phones. Microsoft bought Sunrise, and they still operate independently.
Plus, Wunderlist’s strengths come from its integration. I touched on Wunderlist’s integration with Sunrise above. They also recently integrated with Slack, the popular work chatroom tool. Wunderlist’s Duncan Davidson recently wrote about future integration that will include OneNote, Hipchat, Zapier and Scanbot.
Microsoft’s summer is only going to get busier. The company is preparing for the July 29 release of Windows 10. Is your PC running Windows 7 or 8.1? You can upgrade for free.
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