Oculus Rift has been capturing the imagination of gamers everywhere. Some have tried it at trade shows, some bought the dev kit. But, for many, including myself, we haven’t tried it yet.

One of the biggest questions revolving around the Oculus Rift is price. Oculus creator Palmer Luckey talked to GamesIndustry International recently about the subject. He doesn’t give specifics, but we do get a glimpse of how the company is thinking in terms of price.

“Price is to be determined but what I’ve always said is that if VR isn’t affordable it might as well not exist for most people. We’re not looking to make a rich person’s toy, we’re not looking to make a research tool,” Luckey said to GamesIndustry International.

“We want to make a consumer VR headset that pretty much anyone can afford.”

Last summer, Oculus VR CEO Brendan Iribe said the company is aiming for a $300 price point. I think that’s about the max it can cost while still appealing to a broad base. Anything more expensive and people won’t bite. Even cheaper would be better, but like Luckey said, they are trying to get the headset to as many people as possible while still running a company.

The VR competition could be getting a lot more crowded soon. Sony is said to be entering the VR race with its own headset designed for the PS4. Rumors state that Sony could unveil the VR headset at this month’s GDC conference.

Sony doesn’t want to miss out on VR. Microsoft and Sony played catch up with Nintendo on motion control a few years back. It looks like Sony doesn’t want to be left behind on VR.

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If you’ve had the chance to try the Oculus Rift, let us know your thoughts in the comments below.

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