Google’s original attempt at a social network is coming to an end. Google launched Orkut 10 years ago as it jumped into the social networking foray. Since then, Google has seen social communities in YouTube, Blogger and Google+ grow and eclipse Orkut’s growth. Google is determined to get Google+ to work. Because of this, Google is closing the doors to Orkut on September 30.

It’s kind of funny, though. Google wants Google+ to succeed, but they don’t explicitly tell people to join Google+ in the blog post. They “hope people find other online communities to spark more conversations and build even more connections for the next decade and beyond.” They will, and it probably won’t be a Google product.

From now until September 30, Orkut users can export their profile data, community posts and photos using Google Takeout. No new Orkut accounts can be created.

Orkut launched the same year as Facebook, but failed to gain the global traction of more than 1.2 billion users that Facebook has. Still, Orkut has seen success. Specifically, in Brazil and India. I guess Google was hoping the World Cup festivities would help blunt the announcement.

While Google is pulling the plug on Orkut, they will preserve all public communities through its search index and will be accessible via its archives.

“If you don’t want your posts or name to be included in the community archive, you can remove Orkut permanently from your Google account,” the Google added in a short blog post.

So, you can easily transfer your Orkut profile to Google+ right? Not exactly. Photo albums will be the easiest to export to Google+. Past that, you have to start from scratch. Google recommends connecting your Google+ profile to your Orkut profile. This should make it a bit easier for Orkut friends to find you on Google+. Or, you can join the rest of the social media world on Facebook.


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