Come on DJI. You can’t tease things and not give it to the masses. In advance of the Airworks Show, DJI pulled back the curtains on the Mavic 2 Enterprise. If you remember back to the Mavic 2 rumors and image leaks, you’ll notice we were looking at the Enterprise edition the whole time.

Need a serious sounding marketing video?

The main takeaway? The spotlight. We’ve seen countless videos of drone videographers lighting their scenes. And here’s DJI handing it to Enterprise customers. Wait a damn second. We all want one.

The Mavic 2 Enterprise sports a series of modular accessories. The aforementioned spotlight puts out 2400 lumens to aid in search and rescue and inspection operations. DJI’s M2E loudspeaker can play up to ten recorded messages at 100 decibels at a distance of one meter. Finally, the Mavic 2 Enterprise features the M2E Beacon. Designed with FAA Night Waivers in mind, it features a strobe light visible up to three miles away.

Other features on the enterprise edition of the Mavic 2 are the 12MP camera off the Zoom, including the 2x optical and 3x digital zoom.

Is DJI AirSense the Future of Drone Flight?

One feature which caught my eye was DJI AirSense. It allows drone pilots to avoid hazards with real-time alerts on nearby manned aircraft. While an enterprise feature, you don’t have to make a giant leap to see AirSense coming to DJI’s consumer camera drones via the DJI Go App.

Another headline from the launch is the price. $2000 for M2E including the three modular accessories. Add the Fly More pack for $419 and rural or cash-strapped towns suddenly have access to a great piece of rescue technology for under $2500.

DJI Signalling Safety For Consumer Drones

While nothing has been announced, it’s not a stretch to see the M2E Beacon making an appearance on next-generation drones. AirSense is damn intriguing, and DJI is now a LAANC supplier for the FAA. While there’s a lot of hand-wringing over the FAA Reauthorization Act, DJI isn’t resting on its laurels striving for the forefront of drone safety for not only enterprise customers, but the avid hobbyists. It’s a PR win and a technology win.

Now make the spotlight available for the Mavic 2 Pro.

Gear. TV. Movies. Lifestyle. Photography. Yeah, I’m the type who sees a shiny object and is immediately captivated. Wait... There’s another. You can reach me at marcus@newsledge.com

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