Bengal Mangle Productions is suing Seth MacFarlane for allegedly stealing the idea behind his hit film Ted. While lawsuits are almost always a bad thing, this one has the benefit of making people forget about A Million Ways to Die In The West. It also serves up some healthy buzz for the Ted sequel.
The Hollywood Reporter did some digging on the company alleging the IP theft, and found that they uploaded five videos that centered around a stuffed bear with crude humor. Charlie The Abusive Teddy Bear has his characteristics outlined in the suit.
“Charlie has a penchant for drinking, smoking, prostitutes, and is a generally vulgar yet humorous character.”
Ok, so that does sound like Ted, but it probably doesn’t rise to the level of IP theft. Why? Mainly, because this is the first time you are hearing about Charlie The Abusive Teddy Bear.
The series of five videos were not exactly a YouTube smash, generating just over a million views. That number is about to skyrocket with the coverage, so Bengal Mangle is about to get a shot in the arm when it comes to viewership.
This suit is like others in Hollywood. Struggling talent sees that they have a similar work and immediately file a lawsuit. Do they actually care about winning? No, they want eyeballs like everyone else. This will help jumpstart the lackluster performance of the videos.
With the lawsuit, it helps Ted 2 build in more buzz as it enters into production. The film is slated for release on June 26, 2015. Differences between the bears are likely to grow.The Charlie videos are infinitely more dark, and don’t be surprised if this lawsuit makes it into Ted 2. Another washed up bear trying to steal Ted’s thunder?
Yeah, Seth MacFarlane can work with that.